Technology

Competitor Benchmarking in AI Search
Your AI visibility does not exist in a vacuum. When a buyer asks a model who...

Why You Should Track Brand Mentions Across AI Models
Checking your AI visibility once is better than never checking it, but a single check has...

How to Measure Your Brand’s AI Visibility
Everyone in marketing knows the line: you cannot improve what you do not measure. It is...

Content Freshness Signals AI Models Pay Attention To
Not every topic needs to be current. The rules of arithmetic do not change, and a...

How Structured Data Shapes the Way AI Describes You
There is a difference between an AI model mentioning your brand and an AI model describing...

Schema Markup That Helps AI Understand Your Brand
Schema markup has been part of technical SEO for years, and it turns out to be...

What Is llms.txt and Does Your Site Need One
If you have spent any time reading about AI visibility lately, you have probably run into...

Getting Picked Up by Google AI Overviews
AI Overviews changed the top of the Google results page. Instead of just links, a summary...

How Google Gemini Decides Which Brands to Mention
Gemini sits in an interesting position among AI assistants, because it is built by the company...

How to Get Cited by Perplexity
Perplexity is a useful place to focus AI visibility work, and the reason is refreshingly concrete....
