To perform well in Facebook marketing, one needs to know the 3Ps of Facebook, which are personal, purpose, and promotion. Personal stands for you creating content that is personal to you and the business, that way, people connect and grow ahead. Purpose would add in some value, and promotion would mean that you would be creating content that would sell.
So how can you make content interesting on Facebook without even creating it?
- Share other people’s content: you can do this! You would need a few minutes to do this, and this is extremely effective! Sharing valuable content that is relatable to others work best.
- Using Facebook lists: use the list to line up some great content on your favourites. This one works well, because it will show you list of articles that aren’t there on your wall also.
- Use Facebook planner: use Postplanner’s viral content and use their suggestions to take it ahead.
- Posting fun questions: posting polls and questions work very well – giving open ended questions increase the probability of people interacting with your page/ business.
- Post photos: you must have clicked a thousand photos, use them. Post your behind the scenes photos, a photo with a story and more.
- Customer’s content: posting something that your customers have shared about you, is an amazing idea to promote your business.
