Stories By Alex

Marketing
LTV to CAC Ratio: How to Calculate It for Ecommerce
20th August 2026An SMS marketing agency runs the full text channel for a brand: compliant consent capture, list...

Marketing
SMS Marketing ROI: How to Measure It Properly
20th August 2026SMS marketing ROI is (SMS-attributed profit − program cost) ÷ program cost. The inputs that make...

Marketing
Klaviyo vs Attentive: Which Runs DTC SMS Better?
20th August 2026Klaviyo vs Attentive is really a question of architecture: Klaviyo offers email and SMS on one...

Lifestyle
15 Industries That Benefit Most From Custom Hats
20th August 2026Custom hats are more than simple promotional products. For many businesses, they can build brand recognition,...

Technology
AI Visibility for SaaS Startups
20th August 2026Software buyers have always researched before they buy, and increasingly that research starts with an AI...

Marketing
Email Marketing KPIs for DTC: The 6 That Matter
20th August 2026Six KPIs tell you whether email is working for a DTC brand: revenue per recipient, flow...

Marketing
DTC Retention Benchmarks 2026: What Good Looks Like
20th August 2026The 2026 retention benchmarks that matter for DTC brands: automated flows should approach 41% of email...

Marketing
Retention Rate vs Repeat Purchase Rate vs Churn
20th August 2026Retention rate measures who stays over a period, repeat purchase rate measures who ever buys twice,...

Marketing
What Is a Retention Marketing Agency?
20th August 2026A retention marketing agency grows revenue from customers a brand already has. Instead of buying new...

Marketing
How Long Does Email Marketing Take to Show Results?
20th August 2026Email marketing shows first revenue movement in 30–45 days, meaningful program results at 90 days, and...
